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PosiFunda · Fundamentals

MediaAlpha, Inc.

PosiFunda Ratios Only on PositoAI

PositoAI's own ratios from MediaAlpha, Inc.'s yearly results (2022–2025), compared with Communication Services companies in United States. Tap ? on any ratio for what it means.

What stands out

  • Self-Funding Ratio: Over the last 3 years its own operating cash covered its investment spending (capex) 123.4 times. Higher than almost all Communication Services companies in United States.
  • Tangible Net Worth Ratio: Goodwill and other intangibles are larger than its whole net worth, so its tangible net worth is negative. Less tangible than 98% of Communication Services companies in United States.

Where $100 of sales goes

$97Operating costs$1.0Interest$2.3Net profit$0.1Paid as dividends

Latest year (Dec 2025). Taxes and other income are not shown, so the parts need not add up to 100.

Cash quality

Profit Cash Ratio

—

Loss-making or profit too small

Over the last 3 years profit was a loss or under 2% of sales, so cash per 100 of profit is not meaningful.

Self-Funding Ratio

100×+

Over the last 3 years its own operating cash covered its investment spending (capex) 123.4 times.

Higher than almost all Communication Services companies in United States.

Cash Locked Ratio

—

Data incomplete

Growth quality

Steadiness Ratio

2/3 · 3/3

Sales grew in 2 of the last 3 years; profit grew in 3 of 3.

Steadier than 82% of Communication Services companies in United States.

Growth Efficiency Ratio

$13

Sales grew 143% in 3 years; of every extra $100 of sales, $13 became extra profit.

Lower than 51% of Communication Services companies in United States.

Asset Productivity Ratio

+143% / +126%

In 3 years sales changed by +143% while total assets changed by +126%. Sales grew faster than assets.

Balance-sheet strength

Debt Due Cover Ratio

3.0×

Debt due within a year is covered 3.0 times by its yearly operating cash.

Lower than 53% of Communication Services companies in United States.

Cash Cushion Ratio

−16%

Debt, after subtracting cash, equals 16% of its market value (net debt).

Higher than 54% of Communication Services companies in United States.

Tangible Assets Ratio

87%

Of every $100 the company owns, $87 is in tangible assets such as plants, cash, stock and receivables; the rest is goodwill and other intangibles.

More tangible than 76% of Communication Services companies in United States.

Tangible Net Worth Ratio

Negative

Goodwill and other intangibles are larger than its whole net worth, so its tangible net worth is negative.

Less tangible than 98% of Communication Services companies in United States.

Shareholders

Shareholder Slice Ratio

+29%

Share count rose 29% in 3 years, so each share's slice of the company became smaller. Dividends paid equalled 291% of profit over the same period.

Bigger rise in share count than 77% of Communication Services companies in United States.

Standard fundamentals

P/E, P/B, ROE, debt, growth and more (13)

MediaAlpha, Inc. owes $1.01 for every $1 it owns. Net profit rose 54% in the year to Dec 2025.

Compared with Communication Services companies in United States · latest annual results Dec 2025.

P/E ratio

7.7

Investors pay $7.7 for every $1 of MediaAlpha, Inc.'s yearly profit, lower than 81% of Communication Services companies in United States.

P/B ratio

23.14

The share price is 23.14 times MediaAlpha, Inc.'s book value per share, higher than 96% of Communication Services companies in United States.

Market cap

$657 M

The total market value of all of MediaAlpha, Inc.'s shares at today's price (share price × number of shares), smaller than 51% of Communication Services companies in United States. PosiCap size class: Mini Cap.

Net worth (book value)

$28 M

What MediaAlpha, Inc. would have left on paper if it sold everything it owns and paid everything it owes, from its latest balance sheet (30 Jun 2026).

Book value per share

$0.54

Net worth divided by the number of shares. The share price of $12.41 is 23.1 times this, which is the P/B above.

Owes vs Owns

1.01×

MediaAlpha, Inc. owes $1.01 for every $1 it owns, so it owes more than it owns, higher than 84% of Communication Services companies in United States.

Dividend yield

None

MediaAlpha, Inc. does not currently pay a dividend.

Revenue growth

+29%

Revenue rose 29% in the year to Dec 2025, and grew 34% a year on average over 3 years.

Profit growth

+54%

Net profit rose 54% in the year to Dec 2025.

Profit margin

2.3%

MediaAlpha, Inc. keeps $2 of every $100 of revenue as net profit.

Cash quality

2.6×

Cash from MediaAlpha, Inc.'s business was 2.6× its reported profit in the year to Dec 2025 — its profit turned into cash.

Interest cover

3.2×

MediaAlpha, Inc.'s operating profit covered its interest costs 3.2 times in the year to Dec 2025.

Cash vs debt

Net debt

MediaAlpha, Inc. had $107 M more debt than cash (net debt) at Dec 2025.

Questions

What is MediaAlpha, Inc.'s P/E ratio?

Investors pay $7.7 for every $1 of MediaAlpha, Inc.'s yearly profit, lower than 81% of Communication Services companies in United States.

How is P/B calculated on PositoAI?

P/B is market cap divided by net worth from the latest balance sheet. For MediaAlpha, Inc.: $657 M ÷ $28 M (30 Jun 2026) = 23.1.

How much does MediaAlpha, Inc. owe compared with what it owns?

MediaAlpha, Inc. owes $1.01 for every $1 it owns, so it owes more than it owns, higher than 84% of Communication Services companies in United States.

Does MediaAlpha, Inc. pay a dividend?

No. MediaAlpha, Inc. does not currently pay a dividend.

Is MediaAlpha, Inc.'s revenue growing?

Revenue rose 29% in the year to Dec 2025, and grew 34% a year on average over 3 years.

Figures from the company's yearly results and PositoAI's own data. Full tables are on the Go Deep tab. What each figure means. PositoAI is for research and education only and is not investment advice.

Disclaimer — PositoAI is a research and screening tool for educational and informational purposes. It is not investment advice or a recommendation to buy or sell any security or mutual fund. Scores and rankings are calculated by PositoAI's own method using publicly available data, which may be incomplete, delayed or inaccurate, and past performance does not indicate future results. AI summaries of company news may contain errors. PositoAI is not registered with the SEC, SEBI or any other regulatory authority. Please do your own research or consult a licensed financial advisor before investing.